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Case Study — @nex2fit

From 0 to 150 leads a month.

Online fitness coach Nemanja Nedeljković — from zero inquiries to a steady 150+ leads a month, in 3.5 months.

"Before working together, I was posting for months and getting almost no inquiries. Three months later, people were messaging me asking how to work with me."

— Nemanja Nedeljković, @nex2fit

Nemanja & Lazar — Nex2Fit
Nex2Fit · Case Study
From 0 to
150+
leads a month

From invisible online to 150+ monthly leads.

+3,514Followers
150+Leads / mo
3.5Months
Level Up With Lazar
1,877
Followers at start
5,391
Followers after 3.5 months
150+
Leads per month (from 0)
3.5mo
To transform the profile
Before & After

The transformation


Instagram profile
Before · May 2025
Nex2Fit profile before
📱 profile-before.jpg Drop this file in /assets/nex2fit/
1,877
followers · 162 posts
  • Generic bio — "personal trainer", no clear offer
After · Sep 2025
Nex2Fit profile after
📱 profile-after.jpg Drop this file in /assets/nex2fit/
5,391
followers · 377 posts
  • Clear positioning — "online coach · 1:1 mentorship · 50+ transformations"
Follower growth +3,514 followers · +187%
1,877
May 2025
5,391
Sep 2025
Content
How We Did It

Same coach.
New system.


Nemanja already had the knowledge, the physique, and real client results. What he didn't have was a way to make any of it land online. So we didn't tell him to post more — we changed how he showed up.

First, we threw out the scripts. Instead of reading to the camera, he learned to talk to it — bullet points, his real voice, his actual personality. That one shift made his content feel human, and people finally started paying attention. Then we gave every video a job: a hook that stops the scroll in the first three seconds, a story that builds trust, and a natural call-to-action that tells people exactly what to do next. We rebuilt his bio and positioning so anyone who landed on his page instantly understood who he helps and why.

"Same coach. Same expertise. Completely different result — because for the first time, his content actually communicated his value."

No paid ads. No gimmicks. Just a fitness coach who learned to show up as himself, with a system behind every post. Within 3.5 months, the silence turned into 150+ leads a month — people sliding into his DMs asking how to work with him. If you're a trainer who knows you're good but can't get it across on camera, this is exactly what changes that.

The Results

What happened


150+ Leads per month — from absolute zero
+3,514
New followers in 3.5 months
5,391
Total followers (from 1,877)
0→∞
Inquiries before vs. after
Proof — the leads coming in
💬 DMs "How do I work with you?"
🎯 Leads Lead conversations
📈 Insights Reach & profile visits
In His Words

What Nemanja
says


NN

"Before working with Lazar I was stuck — doing everything myself, no structure, just posting randomly. I had good content but I wasn't getting any views or engagement, and it was frustrating. Lazar gave me real structure and better hooks, and the confidence to stop copying other people and just be myself on camera. We built a free lead magnet, the leads started coming in, and everything finally made sense. My followers and engagement went up a lot — and I'm genuinely happy with where I am now, and where I'm going."

Nemanja Nedeljković — @nex2fit, Online Fitness Coach

Free Resource

Want the exact
scripts we used?

Every script behind this case study — the exact document Nemanja and I worked from, not a watered-down PDF.

  • 145 real scripts & video ideas — the ones that built everything you just saw
  • Organized in 7 chapters, from scroll-stopping hooks to client-getting CTAs
  • Filming directions, shot lists & reference videos included

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